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Current status of the domestic fashion industry and its relation to DPP
In recent years, the domestic fashion industry has undergone rapid changes. As interest in sustainable fashion has increased, fashion brands are pursuing environmentally friendly production processes and ethical management. At the center of these changes, the Digital Product Passport (DPP) plays an important role. In this article, we will examine the current state of the domestic fashion industry and the relationship with DPP.
Jul 8, 2024
Current status of the domestic fashion industry and its relation to DPP
In recent years, the domestic fashion industry has undergone rapid changes. As interest in sustainable fashion has increased, fashion brands are pursuing environmentally friendly production processes and ethical management. At the center of these changes, the Digital Product Passport (DPP) plays an important role. In this article, we will examine the current state of the domestic fashion industry and the relationship with DPP.
Jul 8, 2024
Current status of the domestic fashion industry and its relation to DPP
In recent years, the domestic fashion industry has undergone rapid changes. As interest in sustainable fashion has increased, fashion brands are pursuing environmentally friendly production processes and ethical management. At the center of these changes, the Digital Product Passport (DPP) plays an important role. In this article, we will examine the current state of the domestic fashion industry and the relationship with DPP.
Jul 8, 2024
Current status of the domestic fashion industry and its relation to DPP
In recent years, the domestic fashion industry has undergone rapid changes. As interest in sustainable fashion has increased, fashion brands are pursuing environmentally friendly production processes and ethical management. At the center of these changes, the Digital Product Passport (DPP) plays an important role. In this article, we will examine the current state of the domestic fashion industry and the relationship with DPP.
Jul 8, 2024
Current status of the domestic fashion industry
The trend of valuing sustainability is becoming prominent in the domestic fashion industry. Consumers are making purchasing decisions not only based on design and price but also by considering the environmental impact of the products. Accordingly, many fashion brands are implementing sustainable practices by using eco-friendly materials, fair trade, and recycling programs. Additionally, domestic fashion brands are striving to obtain international eco-friendly certifications.
For example, certifications like GOTS (Global Organic Textile Standard), which ensures that all stages from the production of organic fiber products to their delivery to the end consumer meet environmental and social criteria, and OEKO-TEX, which tests textile products for harmful substances to guarantee they are safe for human health, demonstrate the eco-friendliness of the products. These certifications provide trust to consumers and contribute to increasing competitiveness in overseas markets.
Current status of the domestic fashion industry
The trend of valuing sustainability is becoming prominent in the domestic fashion industry. Consumers are making purchasing decisions not only based on design and price but also by considering the environmental impact of the products. Accordingly, many fashion brands are implementing sustainable practices by using eco-friendly materials, fair trade, and recycling programs. Additionally, domestic fashion brands are striving to obtain international eco-friendly certifications.
For example, certifications like GOTS (Global Organic Textile Standard), which ensures that all stages from the production of organic fiber products to their delivery to the end consumer meet environmental and social criteria, and OEKO-TEX, which tests textile products for harmful substances to guarantee they are safe for human health, demonstrate the eco-friendliness of the products. These certifications provide trust to consumers and contribute to increasing competitiveness in overseas markets.
Current status of the domestic fashion industry
The trend of valuing sustainability is becoming prominent in the domestic fashion industry. Consumers are making purchasing decisions not only based on design and price but also by considering the environmental impact of the products. Accordingly, many fashion brands are implementing sustainable practices by using eco-friendly materials, fair trade, and recycling programs. Additionally, domestic fashion brands are striving to obtain international eco-friendly certifications.
For example, certifications like GOTS (Global Organic Textile Standard), which ensures that all stages from the production of organic fiber products to their delivery to the end consumer meet environmental and social criteria, and OEKO-TEX, which tests textile products for harmful substances to guarantee they are safe for human health, demonstrate the eco-friendliness of the products. These certifications provide trust to consumers and contribute to increasing competitiveness in overseas markets.
Current status of the domestic fashion industry
The trend of valuing sustainability is becoming prominent in the domestic fashion industry. Consumers are making purchasing decisions not only based on design and price but also by considering the environmental impact of the products. Accordingly, many fashion brands are implementing sustainable practices by using eco-friendly materials, fair trade, and recycling programs. Additionally, domestic fashion brands are striving to obtain international eco-friendly certifications.
For example, certifications like GOTS (Global Organic Textile Standard), which ensures that all stages from the production of organic fiber products to their delivery to the end consumer meet environmental and social criteria, and OEKO-TEX, which tests textile products for harmful substances to guarantee they are safe for human health, demonstrate the eco-friendliness of the products. These certifications provide trust to consumers and contribute to increasing competitiveness in overseas markets.
The growth of sustainable fashion in the global market and the awareness of domestic consumers.
According to the global market research firm Research and Markets, the global market size for eco-friendly and sustainable fashion, which was 8.2899 trillion won in 2019, is expected to grow to 10.7703 trillion won this year. This shows that interest in sustainable fashion is rapidly increasing worldwide.
Recently, there is a distinct trend among the MZ generation considering the ESG management of companies as an important factor in their purchasing decisions. In a survey conducted by the Korea Chamber of Commerce and Industry last April with 380 members of the MZ generation, 64.5% responded that they would be willing to purchase products from 'good companies that practice ESG, even if they are more expensive.' This indicates that the MZ generation is having a significant impact on the growth of sustainable fashion as consumers who value environmental and social responsibility.
The growth of sustainable fashion in the global market and the awareness of domestic consumers.
According to the global market research firm Research and Markets, the global market size for eco-friendly and sustainable fashion, which was 8.2899 trillion won in 2019, is expected to grow to 10.7703 trillion won this year. This shows that interest in sustainable fashion is rapidly increasing worldwide.
Recently, there is a distinct trend among the MZ generation considering the ESG management of companies as an important factor in their purchasing decisions. In a survey conducted by the Korea Chamber of Commerce and Industry last April with 380 members of the MZ generation, 64.5% responded that they would be willing to purchase products from 'good companies that practice ESG, even if they are more expensive.' This indicates that the MZ generation is having a significant impact on the growth of sustainable fashion as consumers who value environmental and social responsibility.
The growth of sustainable fashion in the global market and the awareness of domestic consumers.
According to the global market research firm Research and Markets, the global market size for eco-friendly and sustainable fashion, which was 8.2899 trillion won in 2019, is expected to grow to 10.7703 trillion won this year. This shows that interest in sustainable fashion is rapidly increasing worldwide.
Recently, there is a distinct trend among the MZ generation considering the ESG management of companies as an important factor in their purchasing decisions. In a survey conducted by the Korea Chamber of Commerce and Industry last April with 380 members of the MZ generation, 64.5% responded that they would be willing to purchase products from 'good companies that practice ESG, even if they are more expensive.' This indicates that the MZ generation is having a significant impact on the growth of sustainable fashion as consumers who value environmental and social responsibility.
The growth of sustainable fashion in the global market and the awareness of domestic consumers.
According to the global market research firm Research and Markets, the global market size for eco-friendly and sustainable fashion, which was 8.2899 trillion won in 2019, is expected to grow to 10.7703 trillion won this year. This shows that interest in sustainable fashion is rapidly increasing worldwide.
Recently, there is a distinct trend among the MZ generation considering the ESG management of companies as an important factor in their purchasing decisions. In a survey conducted by the Korea Chamber of Commerce and Industry last April with 380 members of the MZ generation, 64.5% responded that they would be willing to purchase products from 'good companies that practice ESG, even if they are more expensive.' This indicates that the MZ generation is having a significant impact on the growth of sustainable fashion as consumers who value environmental and social responsibility.
Response and actual cases of domestic fashion brands
Use of eco-friendly materials: There is an increasing effort to minimize the environmental impact by using natural fibers and recycled materials.
◇ The outdoor brand Eider has introduced a cooling wear series called 'Cold Brew Series' made from upcycled coffee grounds. These products utilize the antibacterial and odor removal properties of coffee itself to provide consumers with a comfortable wearing experience.
Fair Trade Certified Product Production: There is an increasing production of Fair Trade Certified products, which certifies that fair wages are paid to workers, a safe working environment is provided, sustainable development is promoted, and social and environmental standards are adhered to during the production process.
◇ The outdoor brand K2 has launched products utilizing RDS (Responsible Down Standard) certified goose down. This certification is granted only to products that comply with animal welfare standards and emphasizes fair production processes.
Recycling and Upcycling Programs: We are reducing resource waste by collecting products used by consumers for recycling or through upcycling programs.
The outdoor brand Black Yak is testing technology to collect clothing used by customers and recycle it into building materials or interior products, and it is expected to officially launch products made from recycled materials in 2025.
◇ The fashion brand CONTINEW, which practices upcycling, showcases a variety of fashion products such as bags, shoes, and accessories by upcycling natural leather seats, airbags, and seat belts collected from the automobile production process and discarded cars, as well as marine waste materials.
Response and actual cases of domestic fashion brands
Use of eco-friendly materials: There is an increasing effort to minimize the environmental impact by using natural fibers and recycled materials.
◇ The outdoor brand Eider has introduced a cooling wear series called 'Cold Brew Series' made from upcycled coffee grounds. These products utilize the antibacterial and odor removal properties of coffee itself to provide consumers with a comfortable wearing experience.
Fair Trade Certified Product Production: There is an increasing production of Fair Trade Certified products, which certifies that fair wages are paid to workers, a safe working environment is provided, sustainable development is promoted, and social and environmental standards are adhered to during the production process.
◇ The outdoor brand K2 has launched products utilizing RDS (Responsible Down Standard) certified goose down. This certification is granted only to products that comply with animal welfare standards and emphasizes fair production processes.
Recycling and Upcycling Programs: We are reducing resource waste by collecting products used by consumers for recycling or through upcycling programs.
The outdoor brand Black Yak is testing technology to collect clothing used by customers and recycle it into building materials or interior products, and it is expected to officially launch products made from recycled materials in 2025.
◇ The fashion brand CONTINEW, which practices upcycling, showcases a variety of fashion products such as bags, shoes, and accessories by upcycling natural leather seats, airbags, and seat belts collected from the automobile production process and discarded cars, as well as marine waste materials.
Response and actual cases of domestic fashion brands
Use of eco-friendly materials: There is an increasing effort to minimize the environmental impact by using natural fibers and recycled materials.
◇ The outdoor brand Eider has introduced a cooling wear series called 'Cold Brew Series' made from upcycled coffee grounds. These products utilize the antibacterial and odor removal properties of coffee itself to provide consumers with a comfortable wearing experience.
Fair Trade Certified Product Production: There is an increasing production of Fair Trade Certified products, which certifies that fair wages are paid to workers, a safe working environment is provided, sustainable development is promoted, and social and environmental standards are adhered to during the production process.
◇ The outdoor brand K2 has launched products utilizing RDS (Responsible Down Standard) certified goose down. This certification is granted only to products that comply with animal welfare standards and emphasizes fair production processes.
Recycling and Upcycling Programs: We are reducing resource waste by collecting products used by consumers for recycling or through upcycling programs.
The outdoor brand Black Yak is testing technology to collect clothing used by customers and recycle it into building materials or interior products, and it is expected to officially launch products made from recycled materials in 2025.
◇ The fashion brand CONTINEW, which practices upcycling, showcases a variety of fashion products such as bags, shoes, and accessories by upcycling natural leather seats, airbags, and seat belts collected from the automobile production process and discarded cars, as well as marine waste materials.
Response and actual cases of domestic fashion brands
Use of eco-friendly materials: There is an increasing effort to minimize the environmental impact by using natural fibers and recycled materials.
◇ The outdoor brand Eider has introduced a cooling wear series called 'Cold Brew Series' made from upcycled coffee grounds. These products utilize the antibacterial and odor removal properties of coffee itself to provide consumers with a comfortable wearing experience.
Fair Trade Certified Product Production: There is an increasing production of Fair Trade Certified products, which certifies that fair wages are paid to workers, a safe working environment is provided, sustainable development is promoted, and social and environmental standards are adhered to during the production process.
◇ The outdoor brand K2 has launched products utilizing RDS (Responsible Down Standard) certified goose down. This certification is granted only to products that comply with animal welfare standards and emphasizes fair production processes.
Recycling and Upcycling Programs: We are reducing resource waste by collecting products used by consumers for recycling or through upcycling programs.
The outdoor brand Black Yak is testing technology to collect clothing used by customers and recycle it into building materials or interior products, and it is expected to officially launch products made from recycled materials in 2025.
◇ The fashion brand CONTINEW, which practices upcycling, showcases a variety of fashion products such as bags, shoes, and accessories by upcycling natural leather seats, airbags, and seat belts collected from the automobile production process and discarded cars, as well as marine waste materials.
Introduction of the DPP concept by domestic fashion brands
There are still not many specific materials that detail the cases of domestic fashion brands adopting the Digital Product Passport (DPP). However, the concept of DPP can be glimpsed in the sustainability efforts of several major brands.
◇ Pleats Mama (PLEATS MAMA)
Pleats Mama is an eco-friendly fashion brand that creates products using yarn extracted from recycled PET bottles. This brand transparently discloses the sources of its raw materials and the production process, clearly informing consumers about sustainability and environmental impact. Pleats Mama emphasizes this sustainability information through its homepage and product descriptions, which aligns with the fundamental principles of DPP.
◇ KOLON SPORT
Kolon Sports is making various efforts for sustainable fashion. It provides information about the life cycle of products so that consumers can easily check the environmental impact of the products. Detailed information is provided about the washing and maintenance methods, materials used, manufacturers, and countries of manufacture. It can be seen that the transparency of these products aligns with the purpose of DPP.
Cases like the above show that domestic fashion brands are emphasizing environmental responsibility and transparency through the introduction of the DPP concept. Consumers can make better choices through detailed information related to products, which contributes to the advancement of a sustainable fashion industry.
Introduction of the DPP concept by domestic fashion brands
There are still not many specific materials that detail the cases of domestic fashion brands adopting the Digital Product Passport (DPP). However, the concept of DPP can be glimpsed in the sustainability efforts of several major brands.
◇ Pleats Mama (PLEATS MAMA)
Pleats Mama is an eco-friendly fashion brand that creates products using yarn extracted from recycled PET bottles. This brand transparently discloses the sources of its raw materials and the production process, clearly informing consumers about sustainability and environmental impact. Pleats Mama emphasizes this sustainability information through its homepage and product descriptions, which aligns with the fundamental principles of DPP.
◇ KOLON SPORT
Kolon Sports is making various efforts for sustainable fashion. It provides information about the life cycle of products so that consumers can easily check the environmental impact of the products. Detailed information is provided about the washing and maintenance methods, materials used, manufacturers, and countries of manufacture. It can be seen that the transparency of these products aligns with the purpose of DPP.
Cases like the above show that domestic fashion brands are emphasizing environmental responsibility and transparency through the introduction of the DPP concept. Consumers can make better choices through detailed information related to products, which contributes to the advancement of a sustainable fashion industry.
Introduction of the DPP concept by domestic fashion brands
There are still not many specific materials that detail the cases of domestic fashion brands adopting the Digital Product Passport (DPP). However, the concept of DPP can be glimpsed in the sustainability efforts of several major brands.
◇ Pleats Mama (PLEATS MAMA)
Pleats Mama is an eco-friendly fashion brand that creates products using yarn extracted from recycled PET bottles. This brand transparently discloses the sources of its raw materials and the production process, clearly informing consumers about sustainability and environmental impact. Pleats Mama emphasizes this sustainability information through its homepage and product descriptions, which aligns with the fundamental principles of DPP.
◇ KOLON SPORT
Kolon Sports is making various efforts for sustainable fashion. It provides information about the life cycle of products so that consumers can easily check the environmental impact of the products. Detailed information is provided about the washing and maintenance methods, materials used, manufacturers, and countries of manufacture. It can be seen that the transparency of these products aligns with the purpose of DPP.
Cases like the above show that domestic fashion brands are emphasizing environmental responsibility and transparency through the introduction of the DPP concept. Consumers can make better choices through detailed information related to products, which contributes to the advancement of a sustainable fashion industry.
Introduction of the DPP concept by domestic fashion brands
There are still not many specific materials that detail the cases of domestic fashion brands adopting the Digital Product Passport (DPP). However, the concept of DPP can be glimpsed in the sustainability efforts of several major brands.
◇ Pleats Mama (PLEATS MAMA)
Pleats Mama is an eco-friendly fashion brand that creates products using yarn extracted from recycled PET bottles. This brand transparently discloses the sources of its raw materials and the production process, clearly informing consumers about sustainability and environmental impact. Pleats Mama emphasizes this sustainability information through its homepage and product descriptions, which aligns with the fundamental principles of DPP.
◇ KOLON SPORT
Kolon Sports is making various efforts for sustainable fashion. It provides information about the life cycle of products so that consumers can easily check the environmental impact of the products. Detailed information is provided about the washing and maintenance methods, materials used, manufacturers, and countries of manufacture. It can be seen that the transparency of these products aligns with the purpose of DPP.
Cases like the above show that domestic fashion brands are emphasizing environmental responsibility and transparency through the introduction of the DPP concept. Consumers can make better choices through detailed information related to products, which contributes to the advancement of a sustainable fashion industry.
Building consumer trust through DPP
DPP plays a vital role in building trust by providing consumers with transparent and accurate information. Consumers can easily check and consider the source of raw materials and the environmental impact during the production process through DPP before making purchasing decisions, which promotes sustainable consumption.
The domestic fashion industry is pursuing sustainable fashion and undergoing rapid changes. DPP serves as an important tool for these changes, contributing to increased product transparency and building consumer trust. I hope that domestic fashion brands will adopt DPP to practice environmentally friendly management and provide consumers with accurate and transparent information, leading to the development of a sustainable fashion industry.
Building consumer trust through DPP
DPP plays a vital role in building trust by providing consumers with transparent and accurate information. Consumers can easily check and consider the source of raw materials and the environmental impact during the production process through DPP before making purchasing decisions, which promotes sustainable consumption.
The domestic fashion industry is pursuing sustainable fashion and undergoing rapid changes. DPP serves as an important tool for these changes, contributing to increased product transparency and building consumer trust. I hope that domestic fashion brands will adopt DPP to practice environmentally friendly management and provide consumers with accurate and transparent information, leading to the development of a sustainable fashion industry.
Building consumer trust through DPP
DPP plays a vital role in building trust by providing consumers with transparent and accurate information. Consumers can easily check and consider the source of raw materials and the environmental impact during the production process through DPP before making purchasing decisions, which promotes sustainable consumption.
The domestic fashion industry is pursuing sustainable fashion and undergoing rapid changes. DPP serves as an important tool for these changes, contributing to increased product transparency and building consumer trust. I hope that domestic fashion brands will adopt DPP to practice environmentally friendly management and provide consumers with accurate and transparent information, leading to the development of a sustainable fashion industry.
Building consumer trust through DPP
DPP plays a vital role in building trust by providing consumers with transparent and accurate information. Consumers can easily check and consider the source of raw materials and the environmental impact during the production process through DPP before making purchasing decisions, which promotes sustainable consumption.
The domestic fashion industry is pursuing sustainable fashion and undergoing rapid changes. DPP serves as an important tool for these changes, contributing to increased product transparency and building consumer trust. I hope that domestic fashion brands will adopt DPP to practice environmentally friendly management and provide consumers with accurate and transparent information, leading to the development of a sustainable fashion industry.
Source
(Content about the growth of sustainable fashion in the global market and the perceptions of domestic consumers, according to a research by Research and Markets)
(Content about the growth of sustainable fashion in the global market and the awareness of domestic consumers, Korea Chamber of Commerce and Industry survey)
(Contents regarding the response of domestic fashion brands and actual cases)
In the era of environment, good fashion leading to animal welfare, 『International Textile Newspaper』
(Contents regarding the response of domestic fashion brands and actual cases)
(Contents regarding the response of domestic fashion brands and actual cases)
Source
(Content about the growth of sustainable fashion in the global market and the perceptions of domestic consumers, according to a research by Research and Markets)
(Content about the growth of sustainable fashion in the global market and the awareness of domestic consumers, Korea Chamber of Commerce and Industry survey)
(Contents regarding the response of domestic fashion brands and actual cases)
In the era of environment, good fashion leading to animal welfare, 『International Textile Newspaper』
(Contents regarding the response of domestic fashion brands and actual cases)
(Contents regarding the response of domestic fashion brands and actual cases)
Source
(Content about the growth of sustainable fashion in the global market and the perceptions of domestic consumers, according to a research by Research and Markets)
(Content about the growth of sustainable fashion in the global market and the awareness of domestic consumers, Korea Chamber of Commerce and Industry survey)
(Contents regarding the response of domestic fashion brands and actual cases)
In the era of environment, good fashion leading to animal welfare, 『International Textile Newspaper』
(Contents regarding the response of domestic fashion brands and actual cases)
(Contents regarding the response of domestic fashion brands and actual cases)
Source
(Content about the growth of sustainable fashion in the global market and the perceptions of domestic consumers, according to a research by Research and Markets)
(Content about the growth of sustainable fashion in the global market and the awareness of domestic consumers, Korea Chamber of Commerce and Industry survey)
(Contents regarding the response of domestic fashion brands and actual cases)
In the era of environment, good fashion leading to animal welfare, 『International Textile Newspaper』
(Contents regarding the response of domestic fashion brands and actual cases)
(Contents regarding the response of domestic fashion brands and actual cases)